Rugby star turned entrepreneur Matthew Mansell created Athlo, the next fitness Unicorn in the exercise industry, by fusing his love of sports with his entrepreneurial spirit. Mansell said he created the fitness network to provide frequent gym-goers with affordable memberships, easier access to gym owners, and more.

According to Matthew, the company’s primary objective is to give its users greater freedom of action. Matthew Mansell says teamwork beats rivalry every time regarding establishing a successful company. His fitness platform has achieved great success thanks to cooperation.

Advantage of Working Together over Competing According to Mansell

Matthew Mansell is a staunch advocate of the cooperative business tenet, arguing that companies should not pursue their interests at the cost of their rivals. Further, he argues that rivals who work together to provide customers with high-quality services can achieve unprecedented success. For instance, Athlo doesn’t just serve as a tool to replace its rivals, but rather a variety of needs.

For some, the exercise website is a means to enrol in club subscriptions and courses. Gyms and exercise facilities can keep their customers by using the fitness platform to sell subscriptions and courses to the app’s user base. Matthew Mansell explained that his company would serve as a bridge between online and traditional gyms on the premise that the two models can survive.

Global Fitness Industry Predictions

The value of the fitness industry in the United States in 2022 is estimated to be $87 or more. The fitness industry’s value is projected to grow more than five times the current estimate by 2028. With more people becoming concerned with their health and fitness, optimistic projections for the fitness business can be made. Despite the optimistic forecasts, Mansell was careful to point out that the 2020 pandemic dealt the fitness industry a severe setback. According to Matthew, the secret to success in a start-up is to take one’s time and learn from one’s mistakes. See related link for additional information.

More about Mansell on https://www.f6s.com/matthew-mansell

Matthew Mansell, Athlo founder, is an athlete who is no stranger to competition. However, the entrepreneur takes a different approach. Matthew Mansell believes in cooperation and that competitors can be an asset to building one’s business. In the fitness industry, especially, there is plenty of business for everyone.

Mansell’s approach certainly is not the normal mentality within the business industry. His approach has made Athlo a success, however. Mansell is not trying to take business away from others. Instead, he is trying to help others.

Athlo, the next fitness unicorn, is a fitness app with a trifold purpose. It helps its users find classes or gym memberships that others have available to purchase. The app pairs people who have memberships they are not using with people who want to use them. It can help gyms to maintain and even grow their membership base.

Mansell found getting membership members and others who want to use their memberships together was the simple part. However, getting gyms and fitness facilities on the same page is considered a novel idea. Mansell never wanted to take business away from the gyms. Matthew Mansell believes there is plenty of space for everyone to work together. There will always be a need for brick-and-mortar workout places, but digital apps like Athlo are here to stay too. Mansell believes everyone can profit while working together to benefit the consumer.

Timing is everything, and that is true for Mansell. He launched his app at the end of the COVID pandemic. The pandemic was a tough time for gyms and fitness facilities. Many had to shut their doors, and the industry took a loss and will require time to recover. Mansell’s company will help to play a part in a cooperative recovery.

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Learn more about Mansell on https://www.angel.co/matthew-mansell

Athlo is a platform that allows you to use your body as an instrument. You are provided a microcontroller and sensors that can monitor your heartbeat, blood pressure, weight, steps travelled, and more. You make the device a part of your workout regimen by connecting it to other pieces of equipment such as rowing machines or treadmills. This information is then automatically uploaded in the app so you can see everything in one place.

The device is not exclusively for athletes however; anyone looking to improve their health through better sleep patterns or weight loss could find this product useful.

Dubbed as the next fitness unicorn, it has astounded venture capitalists with how it can integrate into one’s exercise routine and health. It has managed to raise an incredible USD$4 Million for only a small portion of their company, with the help of investors such as Nauta Capital and Inventure.

The name Athlo is derived from Greek mythology, which explains that all things are connected to each other through threads called Fates. The name was chosen due to the way they believed it would relate to the product functionality.

Athlo Founder and CEO Martin Zwilling has a background in both engineering and product management. He was the Director of Digital Health at Icontrol Networks, a company that specializes in home automation. Zwilling also held position as Product Manager at Sano, a company that specializes in wearables for athletes and exercisers. His co-founder, Jeff Jia also had experience with medical devices and was the Founder of Nobex Pharmaceuticals; a startup focused on drug discovery for rare diseases.

Matthew Mansell the co-founder of the company, has experience in finance and mechanical engineering. Matthew Mansell holds a degree from the University of California; Berkley and has worked in the finance department for several startups.

Mansell also founded a company called “Idio” which focused on remote health diagnostics for farmers.

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More about Mansell on https://www.crunchbase.com/person/matthew-mansell-3c0d