What is direct selling?
Direct selling is not a new concept. It is an idea that has existed for centuries and its main objective is to get rid of middlemen in the supply chain. In most cases, product manufacturers pass their goods to distributors who in turn send them to wholesalers who then sell to retailers before finally reaching the final consumer.
This means that by the time the product gets to the consumer, it is highly-priced. This is because the retailer uses what’s popularly known as the Maximum Retail Price (MPR). But with direct selling, there are no intermediaries involved. The manufacturer deals directly with the consumers via sales agents. This is where QNET comes in.
QNET is a direct-selling company with branches spread throughout the world. The company uses sales agents to supply quality goods and services to consumers in different parts of the world. Although the company has its roots in Asia, its services are found in almost every continent in the world.
There are three ways through which direct selling happens. This includes the following:
- Single-Level Marketing
This is a form of direct selling where the direct selling company focuses more on developing a customer base rather than a sales team. The objective here is to identify one city or town and promote goods and services in that particular area.
- Party Plan Marketing
This concept is ideal for individuals or companies who want to promote a particular product much faster. This involves bringing together a team of like-minded people and working together to grow sales.
Also known as MLM, multi-level marketing is a popular trend in the direct selling business. It is an arrangement where direct sellers hire individuals to market and sell their products rather than employing staff.
In general, QNET is one of the pioneer direct selling companies in the world. The company has impacted the economies of different companies in the world through its direct selling model. Read this article for related information.
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