One of the hardest things to do is turn a failing company around. However, Ross Levinsohn is a leader that has done that many times. It is why he is of the most revered people in this business, and he continues to do many great things today. The truth is that a business takes a lot of time and effort to turn around, and it is not often possible to do it before the business fails. This is where having a skilled tactician can come in. They usually know how to motivate staff and optimize processes.
His History In This Industry
Ross Levinsohn has a big advantage when it comes to turning businesses around. That is what made it possible for him to make Sports Illustrated what it is today. He was able to turn his business around, making it one of the best digital publishing brands in the business. He does this by focusing extensively on technology and how to make it work really well. He understands how technology can be the driving force for success in the digital publishing world.
Turning Sports Illustrated Around
Sports Illustrated used to be a floundering business that was on the verge of failure. However, Ross Levinsohn assumed a leadership position and was able to make things better. That leadership position is responsible for doing a lot of great things in the business. The big thing he did was to optimize everything and focus on revenue. The truth is that digital publishing requires advertising revenue to survive. However, many things can go wrong when it comes to acquiring this revenue. Every business leader understands that they have to put a lot of creative thinking into getting revenue to the level they want.
Building His Current Business
Ross is now one of the leaders in another digital publishing company. However, this time he is focusing on being at the heart of the technology driving the industry forward. He realizes that this is what he will have to do to gain new perspectives and deliver ultimate value for everyone that matters in the industry.